I've said this before - but this is just a reminder. I'll be breaking BOTL over time in order to get it into a far better place. Just be patient if you can't reach us! We'll be back
They make a lot of bourbon, especially easily available cost conscious bourbon. If what burned is in the lower cost market I would think there are a lot of substitutes and you won't see a noticeable change in prices.
First it was 1792 Distilling earlier this year when their rickhouse collapsed, now Jim Beam with a fire. Seems like some bad luck for some of these distilleries.