SkinsFanLarry
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Los Angeles, July 20, 2009 Every successful cigar company comes up with a blend which makes its reputation and ensures its place on store shelves and in national catalogs.
For the Alec Bradley Cigar Company, its MAXX line was one of those cigars. Introduced in 2006, it featured a bold blend and extra-large sizes that quickly became a favorite for todays smokers of ever-wider cigars. The Vice shape was added as the only box-pressed cigar in the line in 2007 in the popular 6 1/2-inch-long size with an expansive ring gauge of 62!
Of course, its become one of the best sellers in the MAXX line. So it made sense to create a new blend based on the Vice concept and so the Vice Press line of three shapes will be introduced at next months International Premium Cigar & Pipe Retailers Association convention and trade show in New Orleans.
The medium-bodied blend is characterized as having a creamy texture and dense, robust undertones enhanced by a natural sweetness for Jalapa Valley wrapper is known. The dark, Nicaraguan-grown wrapper is supported by a double binder of Costa Rican and Colombian leaves with Honduran, Mexican and Nicaraguan leaf in the filler. The three sizes:
6T4: 5-inch by 64-ring Robusto, offered in boxes of 20;
6T2: 6 1/2-inch by 62 ring Toro, also in 20s;
6T: 7-inch by 60-ring Torpedo, also in 20s.
Like the original MAXX Vice, the cigars are box-pressed. The initial packaging of the MAXX Vice was in chests of 50, but has been changed for the new line. Though the cigars sold very well, said Alec Bradley founder and president Alan Rubin, the size of the chest proved to be a challenge for display purposes.
We remodeled it into a beautiful chest-like display of 20, making it more convenient for both tobacconists and consumers.
It should begin shipping after the IPCPR show. Its the third new line to be introduced by Alec Bradley in about a month, after the Select Cabinet Reserve and the Alec Bradley Family Blend, giving retailers plenty to consider at next months annual trade fair in New Orleans.
For the Alec Bradley Cigar Company, its MAXX line was one of those cigars. Introduced in 2006, it featured a bold blend and extra-large sizes that quickly became a favorite for todays smokers of ever-wider cigars. The Vice shape was added as the only box-pressed cigar in the line in 2007 in the popular 6 1/2-inch-long size with an expansive ring gauge of 62!
Of course, its become one of the best sellers in the MAXX line. So it made sense to create a new blend based on the Vice concept and so the Vice Press line of three shapes will be introduced at next months International Premium Cigar & Pipe Retailers Association convention and trade show in New Orleans.
The medium-bodied blend is characterized as having a creamy texture and dense, robust undertones enhanced by a natural sweetness for Jalapa Valley wrapper is known. The dark, Nicaraguan-grown wrapper is supported by a double binder of Costa Rican and Colombian leaves with Honduran, Mexican and Nicaraguan leaf in the filler. The three sizes:
6T4: 5-inch by 64-ring Robusto, offered in boxes of 20;
6T2: 6 1/2-inch by 62 ring Toro, also in 20s;
6T: 7-inch by 60-ring Torpedo, also in 20s.
Like the original MAXX Vice, the cigars are box-pressed. The initial packaging of the MAXX Vice was in chests of 50, but has been changed for the new line. Though the cigars sold very well, said Alec Bradley founder and president Alan Rubin, the size of the chest proved to be a challenge for display purposes.
We remodeled it into a beautiful chest-like display of 20, making it more convenient for both tobacconists and consumers.
It should begin shipping after the IPCPR show. Its the third new line to be introduced by Alec Bradley in about a month, after the Select Cabinet Reserve and the Alec Bradley Family Blend, giving retailers plenty to consider at next months annual trade fair in New Orleans.